From the blog
Beware of Autoposting Apps on Facebook
This is a warning to all Facebook users: beware of apps that automatically post on your behalf on Facebook. They are a serious threat to ...
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LinkedIn is a B2B Marketing Powerhouse
LinkedIn is an underappreciated powerhouse when it comes to B2B marketing. While most recognize that LinkedIn is a natural for courting a...
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Mingle with Your Audience
This week, I'm attending the Mid-America Trucking Show (MATS) in Louisville, Ky. With an attendance of more than 80,000, it is by far the...
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Bobby Stark
President
“The best way to have a good idea is to have lots of ideas.”
Always focus on the big picture, but never forget the details. As president and founding partner of Parthenon Publishing, Bobby works with clients to develop the best communications strategy, but he'll also notice a misplaced comma or slight color variation in the material. He has more than 15 years of marketing strategy and client service experience.
Before starting Parthenon Publishing, he was president and founding partner of Hammock Publishing Inc., a Nashville-based custom publishing firm. Among his many roles at Hammock, Bobby served as publisher of MyBusiness, a 550,000-circulation magazine for the small business owner members of the National Federation of Independent Business(NFIB). Prior to Hammock, Bobby was account supervisor and director of multimedia services at the Buntin Group, a marketing, advertising and media firm.
Bobby received his undergraduate degree from Vanderbilt University and his M.B.A. from the Jack C. Massey School at Belmont University. He is also a graduate of the Stanford Professional Publishing course and the Birthing of Giants, an executive leadership program managed by MIT, Inc. magazine and the Entrepreneurs' Organization.
