From the blog
Strategy is Key to Successful Content Marketing
Content marketing consumes about a quarter of all marketing budgets today. That has led many to proclaim, "content is king." It is true t...
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Coca-Cola's Super Bowl Social Media
Planning to watch the Super Bowl on February 5th? If you are one of the almost 60% of people who will also have a second screen nearby (i...
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Taking Another Look at Bing
Have you checked out Microsoft's search engine, Bing, lately? According to Kunal Das, a Microsoft Bing Evangelist, about 30 percent of us...
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Nicole Bates Provonchee
Vice President
“You must be the change you wish to see in the world.” – Mahatma Gandhi
Even when the ultimate goal is clear, the route that gets you there may be confusing. Nicole's expertise in business and communications strategy helps clients find the best and most efficient path to get their message across.
With 12 years of experience in marketing, communications and business strategy, Nicole has successfully directed media campaigns for a variety of companies and causes. As marketing director at Nashville's Baptist Hospital, she oversaw marketing strategy, mass media marketing, web and internal and external communications. Nicole has worked for advertising and design agencies in Atlanta, Birmingham and Memphis. During the dot-com boom, she managed the branding strategy for a national eLearning and corporate training company.
Prior to joining Saint Thomas Health Services/Baptist Hospital, Nicole earned her MBA in strategy and entrepreneurial studies from the University of Tennessee and ran her own marketing and consulting business.
