Archive for December 2009
Fast Company Blog: Social Media Tactics
Who would you rather do business with - an expert or a novice? Unless you are craving a challenge, working with an expert is usually the better choice. But, how do you position yourself as an expert in the world of social media.
Casual Games: Underutilized Online Marketing Tool?
I just finished writing the December edition of Pulse for Digital Nashville's monthly newsletter. Each month, Digital Nashville takes a closer look at a trending topic on Nashville's digital scene and this month I explored the topic of gaming and game development. One of the more exciting issues within that topic is how online marketers are increasingly offering casual games as part of their client's marketing mix.
A New Site is Launched: RoadKing.com
You don't have to drive a truck to find the new Road King website interesting. Professional drivers will see their work lives reflected in the news and stories, but anyone who has ever used the nation's highways can find something to relate to or to learn. Almost everything that we use in our every day lives, from food to computers to clothes to toys, is brought to us by trucks.The Sun Has Fun with the iPhone
So what do you do if you are a 40 year old British newspaper and you are worried about how hand held devices like the iPhone will erode your print readership?
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