Archive for the ‘Custom Web Development’ Category

Getting Website Visitors: It’s About Value, Not Glitter

You can have the snazziest, coolest-looking site on the web, but if you ignore it after the launch dust settles, you’re missing a huge opportunity to capitalize on your investment.

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Laura Pack photo

Laura Pack

Weekly Video: Is the Blockbuster Model Archaic?

Between digital downloads, Netflix and DVD vending machines, some say Blockbuster is a dinosaur. That makes sense, since the Internet is taking over the universe. Consumers want to click or text — not drive, walk or reach for their landline (gasp) telephones.

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Nicole Provonchee photo

Nicole Provonchee

The World’s Most Popular Websites In Nifty Charts

As a visual learner, Fast Company's Infographic of the Day frequently catches my attention. Today's infographic was compiled by the BBC and takes a look at Internet traffic patterns by unique users in the U.S, U.K., France, Germany, Italy, Spain, Switzerland, Brazil and Australia. Where do you think people spend the most time online?

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Client News: StopColonCancerNow.com Launches

One of our health care clients, AmSurg Corporation here in Nashville, recently launched StopColonCancerNow.com, a national awareness and prevention campaign. Throughout March — Colon Cancer Awareness Month — the company will be doing national media relations, local events and social media stuff to get the word out.

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Bobby Stark photo

Bobby Stark

Jeff Jarvis Offers Tips for Truckstop Owners

Yesterday, I had the privilege of hearing Jeff Jarvis, the author of the Buzzmachine blog and the book, What Would Google Do?, at the NATSO Show in Las Vegas.

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Matt Southards photo

Matt Southards

Tech Showdowns in 2010 (3 of 3)

As consumers continue to adopt new technology and integrate it into their lives, competition for their attention will increase substantially. As such, 2010 promises to be an exciting year for digital innovation and adoption. Unlike competition in more traditional industries, competition for the digital hearts and minds of consumers competes on features far more than [...]

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Matt Bigelow photo

Matt Bigelow

Parthenon Supports TEDxNashville

As soon as I heard TED was coming to Nashville (in the form of TEDxNashville), I knew I had to get involved. TED had been my own personal Facebook-style addiction for almost two years now, i.e., while my wife learned which of our friends posted the latest round of baby photos on the popular social networking site, I was parked on the couch with my laptop watching video after video on TED.com. I even created a DIY Smartboard in my wife's first grade classroom after watching Johnny Lee's Wiimote wizardry.

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Nicole Provonchee photo

Nicole Provonchee

Tips to Drive Traffic to Your Blog

So you have a blog, but no visitors. How do you change that equation? Enter ProBlogger, one of my favorite experts on the subject of blogging. He recently posted a blog that cites 7 Factors on Generating Traffic to Your Blog.

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Matt Southards photo

Matt Southards

Tech Showdowns in 2010 (2 of 3)

As consumers continue to adopt new technology and integrate it into their lives, competition for their attention will increase substantially. As such, 2010 promises to be an exciting year for digital innovation and adoption. Unlike competition in more traditional industries, competition for the digital hearts and minds of consumers competes on features far more than just price.

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Matt Bigelow photo

Matt Bigelow

Top Five Publications I Can’t Wait to See on the iPad

Steve Jobs' announcement todaythat Apple will ship its long awaited tablet, the iPad, in 60 days at an opening price point of $499 dominated the news today. Before the announcement came, a months-long rumors game played out amongst analysts, technologists and fans alike. One particular question was: what does this mean for print publications?

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