I am a print magazine person. I love getting lost in a well-written story, and though I now read as many blogs and news sites as print publications, I strongly defend print to those who tell me that the format is in its death throes.
Naturally, the magazine industry wants to fight the notion that it is a dinosaur fighting extinction in a new media age. So a group of powerful publishers came together on a multi-million dollar campaign to promote "The Power of Print," kicking off with a video on YouTube. Hmmm.
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Steve Jobs'
announcement today that Apple will ship its long awaited tablet, the iPad, in 60 days at an opening price point of $499 dominated the news today. Before the announcement came, a months-long rumors game played out amongst analysts, technologists and fans alike. One particular question was: what does this mean for print publications?
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If you had to list ten things not to buy in 2010, what would be on your list? SmartMoney.com has some advice. The website recently released its list of the ten items no one should buy in the coming year.
A few of my favorites:
1. Home phone service. Mobile phone use continues to grow and fewer people are using home phones. The CTIA-Wireless Association states that 20.2 percent of all households are wireless only and almost 90% of Americans own a mobile phone.
2. DVDs. With NetFlix and on-demand movies from your local cable company, who needs a DVD?
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I was excited about the UPS driver training school story for Road King as soon as I assigned it. Here was a place that took truck driving safety so seriously that they brought an elite group of driver-trainers to a three-week boot camp on driving safely. Our writer, David Kolman, nailed the details — rules of the road shouted out on demand, timed inspections, barked orders and exhausted trainees pushing themselves so they wouldn’t wash out.
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