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	<title>Parthenon Postings &#187; Social Media</title>
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		<title>Toyota Swagger Wagon Hits Homerun</title>
		<link>http://parthenonpub.com/blog/2010/07/27/toyota-swaggar-wagon-hits-homerun/</link>
		<comments>http://parthenonpub.com/blog/2010/07/27/toyota-swaggar-wagon-hits-homerun/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 14:42:28 +0000</pubDate>
		<dc:creator>Nicole Provonchee</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Just for Fun]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=2927</guid>
		<description><![CDATA[Another Parthenon Video of the Week: The Toyota Swagger Wagon. Now, you may have seen the TV commercials for the new Toyota Sienna and heard a brief mention of the Swagger Wagon, but have you taken Toyota up on its invite to really "meet" the Swagger Wagon family? If not, you are in for a treat. ]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Facebook Hits 500 Million Users</title>
		<link>http://parthenonpub.com/blog/2010/07/21/facebook-hits-500-million-users/</link>
		<comments>http://parthenonpub.com/blog/2010/07/21/facebook-hits-500-million-users/#comments</comments>
		<pubDate>Wed, 21 Jul 2010 16:00:15 +0000</pubDate>
		<dc:creator>Chrissy Sievers</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Privacy]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=2889</guid>
		<description><![CDATA[Facebook has announced that it is has hit their well anticipated 500 million member mark.  The normally press-shy Mark Zuckerberg is expected to make a rare television appearance on ABC's World News to discuss the milestone and will most likely have to answer a few questions about Facebook's recent privacy issues. ]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Video of the Week: Old Spice Goes Viral</title>
		<link>http://parthenonpub.com/blog/2010/07/20/weekly-video-old-spice-goes-viral/</link>
		<comments>http://parthenonpub.com/blog/2010/07/20/weekly-video-old-spice-goes-viral/#comments</comments>
		<pubDate>Tue, 20 Jul 2010 20:21:11 +0000</pubDate>
		<dc:creator>Bobby Stark</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Ellen DeGeneres]]></category>
		<category><![CDATA[George Stephanopoulos]]></category>
		<category><![CDATA[Isaiah Mustafa]]></category>
		<category><![CDATA[Old Spice]]></category>
		<category><![CDATA[ReadWriteWeb]]></category>
		<category><![CDATA[viral marketing]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=2849</guid>
		<description><![CDATA[This week the Parthenon staff viewed and discussed the phenomenal Old Spice campaign created by Wieden+Kennedy. While most had read about and even seen many of the videos, we thought it was worth seeing as a group for several reasons:
1. The traditional ads themselves are brilliant. They instantly transform a brand that many viewed as [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Writer Fired: CNN&#8217;s Social Media Policy</title>
		<link>http://parthenonpub.com/blog/2010/07/09/cnns-social-media-policies/</link>
		<comments>http://parthenonpub.com/blog/2010/07/09/cnns-social-media-policies/#comments</comments>
		<pubDate>Fri, 09 Jul 2010 15:15:53 +0000</pubDate>
		<dc:creator>Nicole Provonchee</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=2714</guid>
		<description><![CDATA[Does your company have a formal social media policy? Could you be fired for what you post on your Facebook page or Twitter feed? If you work for CNN, the answer is yes. On Wednesday, CNN fired its senior editor of Middle Eastern affairs, Octavia Nasr, for posting a tweet in favor of Shiite cleric Grand Ayatollah Mohammed Hussein Fadlallah.

If you are a public figure for an organization, are you allowed to have a personality or are you limited to posting only facts and headlines? Where exactly is the line between what is appropriate to share and what is not - and does it move as our society becomes more and more comfortable with social media?]]></description>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>Happy Social Media Day!</title>
		<link>http://parthenonpub.com/blog/2010/06/30/happy-social-media-day/</link>
		<comments>http://parthenonpub.com/blog/2010/06/30/happy-social-media-day/#comments</comments>
		<pubDate>Wed, 30 Jun 2010 17:43:47 +0000</pubDate>
		<dc:creator>Nicole Provonchee</dc:creator>
				<category><![CDATA[Just for Fun]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=2680</guid>
		<description><![CDATA[Are you aware that it is Social Media Day? While not yet a national holiday, the website Mashable is trying to promote social media to the masses by declaring an unofficial holiday to "celebrate the revolution of media becoming social."]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Poll: Consumers and Online Privacy Expectations</title>
		<link>http://parthenonpub.com/blog/2010/06/18/poll-consumers-online-privacy-expectations/</link>
		<comments>http://parthenonpub.com/blog/2010/06/18/poll-consumers-online-privacy-expectations/#comments</comments>
		<pubDate>Fri, 18 Jun 2010 14:50:14 +0000</pubDate>
		<dc:creator>Laura Pack</dc:creator>
				<category><![CDATA[Just for Fun]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Privacy]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=2650</guid>
		<description><![CDATA[A weekly poll currently on the American Marketing Association's website asks: "Should consumers expect unrestricted online privacy?" The results (as of this morning)…]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Hidden Influence of Social Networks</title>
		<link>http://parthenonpub.com/blog/2010/06/08/hidden-influence-social-networks/</link>
		<comments>http://parthenonpub.com/blog/2010/06/08/hidden-influence-social-networks/#comments</comments>
		<pubDate>Tue, 08 Jun 2010 13:35:35 +0000</pubDate>
		<dc:creator>Chrissy Sievers</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=2490</guid>
		<description><![CDATA[Could sustained emotion spread over a large group of people? This is a question that Nicholas Christakis has been asking for years now, and has some great theories on.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Facebook Responds to Privacy Backlash</title>
		<link>http://parthenonpub.com/blog/2010/05/25/facebook-responds-privacy-backlash/</link>
		<comments>http://parthenonpub.com/blog/2010/05/25/facebook-responds-privacy-backlash/#comments</comments>
		<pubDate>Tue, 25 May 2010 21:17:14 +0000</pubDate>
		<dc:creator>Matt Bigelow</dc:creator>
				<category><![CDATA[Just for Fun]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Privacy]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=2428</guid>
		<description><![CDATA[In an open column on the Washington Post's website, Facebook CEO and Founder Mark Zuckerberg responded yesterday to mounting concerns regarding the privacy settings on the popular social networking site.]]></description>
		<wfw:commentRss>http://parthenonpub.com/blog/2010/05/25/facebook-responds-privacy-backlash/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>The Facebook Privacy Backlash</title>
		<link>http://parthenonpub.com/blog/2010/05/19/facebook-privacy-backlash/</link>
		<comments>http://parthenonpub.com/blog/2010/05/19/facebook-privacy-backlash/#comments</comments>
		<pubDate>Wed, 19 May 2010 14:00:03 +0000</pubDate>
		<dc:creator>Matt Bigelow</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Privacy]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=2335</guid>
		<description><![CDATA[If you haven't heard, there have been rumblings as of late amongst a lot of geeks calling for an alternative to Facebook, the popular social networking site that boasts a user base larger than the U.S. population. 

In fact, such calls for a social media revolution to upend Facebook are far from new (see a great piece on Wired.com for a summary of the situation).]]></description>
		<wfw:commentRss>http://parthenonpub.com/blog/2010/05/19/facebook-privacy-backlash/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>The Case for Blogging</title>
		<link>http://parthenonpub.com/blog/2010/05/17/case-blogging/</link>
		<comments>http://parthenonpub.com/blog/2010/05/17/case-blogging/#comments</comments>
		<pubDate>Mon, 17 May 2010 13:06:11 +0000</pubDate>
		<dc:creator>Nicole Provonchee</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Content Marketing/Writing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[corporate blogging]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=2302</guid>
		<description><![CDATA[Do you read a lot of blogs? Thinking of starting a blog? Did you start a blog and then find it hard to make time to think of something clever and pithy? ]]></description>
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		<slash:comments>0</slash:comments>
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