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	<title>Parthenon Postings &#187; corporate blogging</title>
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		<title>It&#8217;s How You Say It</title>
		<link>http://parthenonpub.com/blog/2012/03/01/its-how-you-say-it/</link>
		<comments>http://parthenonpub.com/blog/2012/03/01/its-how-you-say-it/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 16:25:19 +0000</pubDate>
		<dc:creator>Joe Morris</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Content Marketing/Writing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[corporate blogging]]></category>
		<category><![CDATA[editing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[online branding]]></category>
		<category><![CDATA[social media participation]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=8031</guid>
		<description><![CDATA[Are you typing in the written equivalent of, "thank you for calling" when you respond to a complaint or compliment? ]]></description>
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		<title>Maximize LinkedIn? Don&#8217;t Treat It Like Facebook</title>
		<link>http://parthenonpub.com/blog/2011/11/30/maximize-linkedin-don%e2%80%99t-treat-facebook/</link>
		<comments>http://parthenonpub.com/blog/2011/11/30/maximize-linkedin-don%e2%80%99t-treat-facebook/#comments</comments>
		<pubDate>Wed, 30 Nov 2011 18:31:03 +0000</pubDate>
		<dc:creator>Joe Morris</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[corporate blogging]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[social media participation]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=7358</guid>
		<description><![CDATA[Used properly, LinkedIn can be an outstanding way to network within your own profession as well as with outside vendors and other business partners.]]></description>
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		<title>If Content Is King, Are You The Power Behind The Throne?</title>
		<link>http://parthenonpub.com/blog/2011/11/02/content-king-power-throne/</link>
		<comments>http://parthenonpub.com/blog/2011/11/02/content-king-power-throne/#comments</comments>
		<pubDate>Wed, 02 Nov 2011 21:00:33 +0000</pubDate>
		<dc:creator>Joe Morris</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Content Marketing/Writing]]></category>
		<category><![CDATA[Custom Web Development]]></category>
		<category><![CDATA[Project Management]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[corporate blogging]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online branding]]></category>
		<category><![CDATA[social media participation]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=7194</guid>
		<description><![CDATA[There are plenty of sites (both business/consumer and pure blog) that have plenty to say, and say it effectively. And they don’t just rely on short sentences, SEO-laden jargon and bullet points, either. ]]></description>
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		<title>Seeing (And Hearing) Is Believing</title>
		<link>http://parthenonpub.com/blog/2011/08/19/and-hearing-believing/</link>
		<comments>http://parthenonpub.com/blog/2011/08/19/and-hearing-believing/#comments</comments>
		<pubDate>Fri, 19 Aug 2011 19:48:22 +0000</pubDate>
		<dc:creator>Joe Morris</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Content Marketing/Writing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[blog post tips]]></category>
		<category><![CDATA[corporate blogging]]></category>
		<category><![CDATA[use of audio]]></category>
		<category><![CDATA[use of images]]></category>
		<category><![CDATA[use of video]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=6518</guid>
		<description><![CDATA[Images help sell a story, which is why newsprint is usually livened up with photos. That holds true in the online world as well, where there are even more choices to augment even the driest copy. As is always the case, however, sometimes there can be far, far too much of a good thing.]]></description>
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		<title>Social Media: I Don&#8217;t Like Your Tone!</title>
		<link>http://parthenonpub.com/blog/2011/07/28/social-media-tone-voice/</link>
		<comments>http://parthenonpub.com/blog/2011/07/28/social-media-tone-voice/#comments</comments>
		<pubDate>Thu, 28 Jul 2011 13:01:49 +0000</pubDate>
		<dc:creator>Joe Morris</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Content Marketing/Writing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[corporate blogging]]></category>
		<category><![CDATA[editing]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[online branding]]></category>
		<category><![CDATA[social media participation]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=6293</guid>
		<description><![CDATA[In the mad rush to get something, anything, out onto a social media platform (or two, or three), the content can take a backseat to the process.]]></description>
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		<title>Fearless Blogging</title>
		<link>http://parthenonpub.com/blog/2011/02/24/fearless-blogging/</link>
		<comments>http://parthenonpub.com/blog/2011/02/24/fearless-blogging/#comments</comments>
		<pubDate>Thu, 24 Feb 2011 17:19:33 +0000</pubDate>
		<dc:creator>Nancy Henderson</dc:creator>
				<category><![CDATA[Content Marketing/Writing]]></category>
		<category><![CDATA[Just for Fun]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[corporate blogging]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=5089</guid>
		<description><![CDATA[Anyone who ever dismissed the idea of blogging because they felt that it was a young person's medium should check out My Mom's Blog, written by 85-year-old Millie Garfield.]]></description>
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		<slash:comments>1</slash:comments>
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		<title>The Case for Blogging</title>
		<link>http://parthenonpub.com/blog/2010/05/17/case-blogging/</link>
		<comments>http://parthenonpub.com/blog/2010/05/17/case-blogging/#comments</comments>
		<pubDate>Mon, 17 May 2010 13:06:11 +0000</pubDate>
		<dc:creator>Nicole Provonchee</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[Content Marketing/Writing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[corporate blogging]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=2302</guid>
		<description><![CDATA[Do you read a lot of blogs? Thinking of starting a blog? Did you start a blog and then find it hard to make time to think of something clever and pithy? ]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Should you be blogging?</title>
		<link>http://parthenonpub.com/blog/2009/10/06/blogging/</link>
		<comments>http://parthenonpub.com/blog/2009/10/06/blogging/#comments</comments>
		<pubDate>Tue, 06 Oct 2009 21:00:32 +0000</pubDate>
		<dc:creator>Laura Pack</dc:creator>
				<category><![CDATA[Parthenon Post]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[corporate blogging]]></category>

		<guid isPermaLink="false">http://parthenonpub.com/blog/?p=177</guid>
		<description><![CDATA[Blogs are great ways to connect with customers and develop your reputation online. Slews of companies across all industries are blogging these days. A corporate blog is a great way to engage with your customers, employees and members. If you’ve decided you need to interact, that’s great, but you’ve got to know what you want to achieve.]]></description>
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