Social Media

  1. 5 Tips to Get Your Business Started on Social Media

    Social media is one of the best platforms for your company’s story. But how do you get started? For most, engaging with […]

  2. Analytics: A Love Story

    Just like the novice dater faced with a wealth of possible matches, when you first dig into analytics for your business you’re probably going to be overwhelmed by the sheer amount of what you see.

  3. Cool Down a Hot Potato Topic

    Did anyone make it through election season without getting purple in the face in reaction to a friend’s social media […]

  4. Goal Posts: What Football Taught Me About Social Media

    The weather is getting colder, pumpkin spice lattes are here and football is in full swing. With fans sharing their heartbreaks […]

  5. A Retweet Cheat Sheet: Maintaining personal brand integrity

    In the eight years I’ve used Twitter to communicate I’ve refined a few best practices for myself. Let’s explore the […]

  6. 4 Tips for Targeting Your Facebook Posts

    How do you target the right people on Facebook so they’ll engage with you but also actually read what you write? There are lots of ways, but we picked four.

  7. 6 Most Important Blog Metrics

    If your company has been blogging for a while without seeing an increase in website traffic, it may be time to rethink your strategy. Blog metrics can help you understand how your audience is finding you and the type of content that you should feature.

  8. Laracon 2016 Takeaways!

    I recently returned from my first Laracon, Northern Kentucky’s largest Laravel developer conference, and I had an incredibly interesting and […]

  9. Is My Social Media Campaign Working?

    I started a social media campaign — now what? You know your goals for your social media campaign (more Likes […]

  10. Using Facebook to Fill Healthcare Seminars

    Seminars are a great way for hospitals to reach out to patients with a particular medical issue. If they’re marketed […]

  11. 6 Steps for Relaunching Your Company Blog

    A company blog without content is like a ghost town in the Old West—abandoned, with few signs of inhabitants, and […]

  12. Better Tennessee Called ‘Content Marketing at its Best’

    When it awarded Better Tennessee magazine first place as the “Best Print Publication,” the Ragan 2015 Content Marketing Awards called […]