Fast Company Blog: Social Media Tactics

Who would you rather do business with – an expert or a novice? Unless you are craving a challenge, working with an expert is usually the better choice. But, how do you position yourself as an expert in the world of social media.

Parthenon uses a model called FLEP (Find, Listen, Evaluate and Participate). Fast Company blogging expert, Rich Brooks, posted a great piece that includes a few tactics you and/or your company can employ as you begin to develop your own social media plan.

Do you have any ideas to add to Fast Company’s list?