For Immediate Release: Sept. 8, 2003

Manier & Herod Hires Parthenon for Client Communications
Work Encompasses Book, Newsletter and Brochure

Manier & Herod has hired Parthenon Publishing to develop an integrated approach to its client communications, according to Bobby Stark, Parthenon president.

Parthenon's duties encompass a newsletter, brochure and book. Parthenon re-launched the firm's Workers' Compensation Update newsletter with the Summer 2003 issue. It also produced a new brochure for the firm's workers' compensation practice. In addition, Parthenon is publishing the second edition of the firm's hard-bound book, Tennessee Workers' Compensation: A Practical Guide.

"We started talking with Manier about the book project, but saw an opportunity to present a more uniform branding message across multiple media," Stark said. "As a result, we've been able to work with the firm to integrate multiple print and digital communications."

Manier & Herod is one of Tennessee's oldest law firms. Since its founding in 1914, the firm has engaged in a general civil practice, representing clients in many diverse industries.

Parthenon Publishing Inc. provides custom publishing services the creation of magazines, newsletters and digital media to foster stronger relationships between corporations and their customers.