Nancy Henderson

As editor at Parthenon Publishing since 2005, Nancy has overseen a wide variety of corporate newsletters and magazines covering healthcare, transportation and finance. Her work on these publications has earned the company a number of accolades, including a Ragan Content Marketing Award for Best Print Publication and numerous TWNA Communicator awards. She has more than 25 years of experience in editing and writing for magazines and newspapers. Nancy was instrumental in the launch of the two national consumer magazines: At Country Weekly, she was one of four original staff writers, and as managing editor of the weekly TV Time, she developed the magazine’s editorial voice. She has also provided research for various television specials on the cable channel CMT and was part of a team that developed the curriculum and wrote/edited lessons for Google Europe’s Digital Garage project. Her work has been published in TV Guide, American Profile, Manhattan,inc., Country Music, Us magazine and Dish Magazine. Her business writing experience includes six years with the publicity department of Capitol Records Nashville, working with such artists as Garth Brooks, Charlie Daniels, Tanya Tucker and Keith Urban.

  1. Share and Share A Like

    Facebook “likes” will always be important. But not as important as “shares.”

  2. Stop Bragging

    The irresistible urge to attach a superlative when describing a business may please a CEO but it does little for the reader, who almost instantly filters those words out as noise.

  3. Marketing to Your Employees

    Conventional wisdom says that everybody in a company is now part of the marketing team , so you better make darn sure that employees understand and embrace the company’s vision and mission.

  4. Takei Talks Social Media

    Takei earned his 3 million Facebook fans with a mixture of humor and humanity. But he was awfully smart about building that community too.

  5. Accentuate the Positive

    Two Facebook posts I made recently taught me a lesson.

  6. Frankenquote Monsters

    Words are beautiful things. You shouldn’t be afraid of them.

  7. 5 To Follow: Farmers Markets

    Sure, you can pick up tomatoes or peaches or corn at the grocery store. But summertime is prime time for […]

  8. Outwitting Facebook Timeline

    Timeline is here on Facebook, and it has completely changed the way companies interact with the customers who “like” them

  9. Road King Receives 11 Awards

    Last week, the trucking magazine Road King, a bimonthly publication that we produce for our client TravelCenters of America, won 11 Truck Writer of North America Communicator Awards.

  10. Our Favorite Apps

    Some of the favorite apps among the Parthenon staff:

  11. Writing Math

    You probably think writing happens without any sort of mathematical calculation. Not at all true!

  12. Guide to Social Media Manners

    Where there is communication, there is a possibility to offend.