Successful online marketing strategy goes beyond the website
Online marketing is only as good as the results it gets — so how to track, calculate and evaluate those […]
Our Blog
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A Retweet Cheat Sheet: Maintaining personal brand integrity
In the eight years I’ve used Twitter to communicate I’ve refined a few best practices for myself. Let’s explore the […]
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Learning Without Borders
The teen center at Nashville’s Main Library is not a quiet place in the after school hours. But as she watches […]
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4 Tips for Targeting Your Facebook Posts
How do you target the right people on Facebook so they’ll engage with you but also actually read what you write? There are lots of ways, but we picked four.
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Top 10 Outdoor Fall Events in Nashville
Grab a sweater (it could get chilly out there) and consider this Top Ten list of Fall events your starting point.
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Complicated Topics, No Jargon
When messaging must reach people who are not immersed in industry jargon, using it just creates confusion. So how do you translate a tough topic to a broad readership? Here are 3 good ways.
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6 Most Important Blog Metrics
If your company has been blogging for a while without seeing an increase in website traffic, it may be time to rethink your strategy. Blog metrics can help you understand how your audience is finding you and the type of content that you should feature.
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The Customer Persona, Revisited
A persona refresh forces you to rethink how you view and communicate with customers.
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A Friendly Face in the Crowd
Like many recent transplants trying to navigate downtown Nashville, Coloradan Kevin Stevenson needed some guidance. A little lost, a little […]
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Laracon 2016 Takeaways!
I recently returned from my first Laracon, Northern Kentucky’s largest Laravel developer conference, and I had an incredibly interesting and […]
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Is My Social Media Campaign Working?
I started a social media campaign — now what? You know your goals for your social media campaign (more Likes […]
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Top 10 Free Outdoor Activities
Our 10 favorite ways to get off the sofa and out in the world in Nashville in the summer.