Rally The Troops: Getting Buy-In For Corporate Initiatives
Remember the “all employees must attend” meeting late on a Friday afternoon? If so, you’re not alone. It usually meant […]
Our Blog
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Engaging Your Readers the Old School Way
The writing team here at Parthenon is made up of a bunch of rockstars. The nice part of my job […]
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Why Your Website Is Like a Car
You have a website. You either paid someone money to create it or you paid with your own time to […]
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Using Facebook to Fill Healthcare Seminars
Seminars are a great way for hospitals to reach out to patients with a particular medical issue. If they’re marketed […]
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Top 10 Happy Hours in Nashville
Eating and drinking. What’s better? The answer is nothing — except doing both cheap. To wit: the 10 best happy hours in Nashville now.
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6 Steps for Relaunching Your Company Blog
A company blog without content is like a ghost town in the Old West—abandoned, with few signs of inhabitants, and […]
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How to Find Your Employee Hero
Successful internal communications put a spotlight on employees who show the company values at work. The trick is to find them. All it takes is a shift in thinking, developing a few discovery tactics and letting go of an image of the “perfect” story.
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Learn Adventurously at Professional Conferences
First, I’ll show you a map. Then, you’ll see where I’m going with it. The map In our print publication […]
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3 Ways to Sell Yourself Better
From entrepreneur to intern, everybody’s selling something. Here’s are three ways to sell yourself better from Scott Kupor of Andreessen Horowitz.
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Reaching Your Event Audience in Real Time
I’m asked all the time from clients for new ideas for reaching their audiences. That’s to be expected; it’s much […]
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That’s How She Rolls
Never underestimate the ability to wish something into existence. One night in 2006, personal trainer and fitness instructor Kristina Grundy […]
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3 Keys to Successful Employee Communications
Every organization wants to have effective employee communications. Most do not do it well. In fact, 85 percent of employees […]