What the New Facebook Insights Means to Marketers
If you’ve ever used Facebook insights, you’re no stranger to its updates and changes. And as you may have heard, Facebook is updating insights again and this time it’s big … really big.
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Maximize LinkedIn? Don’t Treat It Like Facebook
Used properly, LinkedIn can be an outstanding way to network within your own profession as well as with outside vendors and other business partners.
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Is Google+ Thriving?
When Google+ first arrived, the clammer about how it would forever change the way we communicated and the jeopardy it posed to Facebook seemed pretty ominous. Would Google+ turn out to be the end-all-be-all choice over Facebook or find it’s own niche alongside Facebook as another up-and-coming social media outlet?
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Blogability: Top 3 Tips from CM World 2K11
The world is overflowing with content, so if you’re someone who wants to blog for a living (or just make a name for yourself in your industry), you need an edge. And as non-sexy as this may be, I’d like to suggest that your edge be simply a plan.
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Being “Social” on Social Media
There’s a reason why they call it “social” media. Being social and responsive is a key component to effectively using social media as a business.
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Guide to Social Media Manners
Where there is communication, there is a possibility to offend.
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Why Everyone Should ‘Like’ Social Media
Businesses, like people, need to connect to present and future audiences. Using a variety of social media is the best way to triangulate communication and to reach targeted groups.
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The Food Facebook Pyramid
Part one of four in a blog mini series that will discuss the who, what, where, when and why/how of the largest and most pervasive social media platforms out there.
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The Rules of Engagement
Engagement is one of the most influential – and inexpensive – ways to reach your target audience through social media. The only cost to you is time, but as any good businessperson knows, time is money. But do you know what else is money? Money. And studies have shown that companies that engage with their audiences make more money than those that don’t, so use that to your advantage.
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Engaging Customers to Share your Content
Sanjay Dholakia is CEO of Crowd Factory, the leading provider of crowd-powered marketing applications. He writes for Mashable that it’s not enough to enable your content to be shared; you have to creatively encourage it from your fans.
Why should I share your product’s campaign? Here are five good ways your brand can answer that question.
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Pin Interests with Pinterest
Pinterest is a social media catalog. You can browse, “repin,” like and comment on anyone’s pins without having to follow them. You don’t have to leave the site to create a board full of inspiration.
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Social Media – Not So Mysterious
If you’re thinking about dabbling in social media, or jumping feet first into the frenzy, there’s good news and bad news. The good news is — there’s a ton of “how to” information available at your fingertips. The bad news is – there’s a ton of “how to” information available at your fingertips. A ton. Thankfully, most of it is quite helpful. There’s just so much of it to sift through. Who has the time?