Google

  1. How To Make Your Content Marketing Perform On Every Platform

    How to use every piece of an employee newsletter or magazine to maximize its value through content marketing on all your social media platforms.

  2. Opting Out: What Google Shared Endorsement Ads Mean For You

    Google will soon put users’ names, faces and comments in “shared endorsement” ads. There’s a simple way to remove yourself.

  3. Competitive Analysis: 5 Steps for A Quick Start

    Read up on your rivals the right way with our competitive analysis quick start guide.

  4. Is That a Fact? Check

    Every story needs facts. And every writer needs to be a fact checker. Those little bits of information are your […]

  5. Timing Your Social Posts: Make Sure You’re Heard

    Optimize the timing of your social feeds to hit your audience when they’re most likely to engage. It’s not worth posting content nobody is going to see.

  6. How are you managing your online reputation?

    Everyone has an online reputation, but do you know how to manage yours online? In this day and age who […]

  7. Can You Hear Me?

    While primitive working versions of this speech recognition technology have been around since the 1950s in laboratory settings, recent advances have enabled its practical application in a growing array of consumer uses.

  8. Picture This: Connecting Photogs With Bootleggers

    Oh, for the days when attaching artwork to a blog simply meant pinging around the Internet, running searches and eventually snagging a suitable image and dropping it into place.

    You can still do that, but now you’re much more likely to get into trouble if that artwork is copyrighted and you haven’t asked for permission — or paid the photographer/artist.

  9. Zombies and Google

    Everyone who knows me knows I have a survival plan in place for the Zombie Apocalypse. I am always on the lookout for new information and tools to use once the dead start to rise and take over our world.

  10. Think Before You Link

    The idea behind the link is to leverage your post as much as possible by attaching it to both in-house and external support sites.

  11. Taking Another Look at Bing

    Have you checked out Microsoft’s search engine, Bing, lately? According to Kunal Das, a Microsoft Bing Evangelist, about 30 percent of us using Bing over Google for at least part of our searches. Bing’s partnership with Yahoo – Bing serves up all of Yahoo’s search results – helped double the company’s market share to its current 30 percent.

  12. Is Google+ Thriving?

    When Google+ first arrived, the clammer about how it would forever change the way we communicated and the jeopardy it posed to Facebook seemed pretty ominous. Would Google+ turn out to be the end-all-be-all choice over Facebook or find it’s own niche alongside Facebook as another up-and-coming social media outlet?