The Importance of Child’s Play is Featured in the New Issue of Better Tennessee
I was back in gym class, and it was so very different from what I remembered. In my research for […]
Parthenon Publishing
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Better Tennessee Called ‘Content Marketing at its Best’
When it awarded Better Tennessee magazine first place as the “Best Print Publication,” the Ragan 2015 Content Marketing Awards called […]
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Looking Back on My Parthenon Publishing Internship
For as long as I can remember, I knew that I wanted to work with words. Whether it was as a teacher, helping kids learn how to read, or as a writer, creating a story that would touch millions of people. But it turns out that what I love most is to tweak words — other people’s words. I want to be an editor.
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5 Ways to Make the Right New Year’s Resolutions for Your Business
While thinking about your personal New Year’s resolutions, make business ones, too. Here are 5 tips to make strong ones for 2014.
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Expand Your Reach with LinkedIn Sponsored Updates
While almost all marketers are using content marketing tactics as part of the overall marketing strategy, one of their biggest […]
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How to Speak Their Language: DiSC Profiles
We all have ways we prefer to interact. Our goal is to help our clients produce engaging communications, so we use DiSC to help us better communicate as a business and with each other.
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Photographic Impressions
Most of the work I do as creative director involves an editorial product. That means finding a way to enhance words with photos and graphics. When veteran photographer Mark Tucker came to Parthenon, he laid out a project that was especially intriguing to an art director. His photographs had to be the focal point. Words were secondary.
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Parthenon’s Unum Magazine Receives Best of Show
Parthenon’s work for Unum was recognized by the Insurance and Financial Communications Association (IFCA) with a Best of Show award […]
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Parthenon is Moving on Up
After nine years of calling the building next to Target (and its in-house Starbucks) home, Parthenon is moving to new […]
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Social Media – Not So Mysterious
If you’re thinking about dabbling in social media, or jumping feet first into the frenzy, there’s good news and bad news. The good news is — there’s a ton of “how to” information available at your fingertips. The bad news is – there’s a ton of “how to” information available at your fingertips. A ton. Thankfully, most of it is quite helpful. There’s just so much of it to sift through. Who has the time?
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Headed to MATS
Every year the Parthenon team heads to Louisville, Ky., to attend the Mid-America Trucking Show and represent Road King magazine, the trucking magazine Parthenon publishes exclusively for TA TravelCenters and Petro Stopping Centers.
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Parthenon Sponsors TEDx Nashville for 2011
Parthenon Publishing is pleased to announce its continued support of TEDxNashville. After the success of last year’s event, we are in for round two as a sponsor of TEDxNashville 2011.