Archive for December 2010
Link Bait For Your Site
A frequently discussed topic at Parthenon is search engine optimization. This mysterious practice could be the answer to everyone’s problems – just turn up the SEO and we’ll be number one on Google in no time. Unfortunately, it’s not that simple and, not to mention, search engines update their algorithms constantly. (Apparently Google changes its [...]
Creative Recruitment at Emerson College
Emerson College has given new meaning to the term "college recruitment video." According to an email sent to the website Bost Innovation, the video below is the work of a college group call the EVVY Awards. The EVVY Awards is an organization that produces "the largest multi-camera, live-switch student run award show in the country. The annual show celebrates the work completed by students across all majors at Emerson College." The video is around 6 minutes long and features a mash-up of Lady Gaga songs. And, it gives you a nice slice of students at Emerson.
YouTube’s Top 10 Videos for 2010
The year is almost over and YouTube has just released its list of the top 10 most watched videos of 2010. Combined, these 10 videos had over 250 million views this year! Think you know the winners? Check them out here.
Tech-savvy Holiday Shopping
My main go-to guide for the holidays are the savvy gift guides for men. My husband is a huge techie, which means I have to make sure any gifts I get him this year are up to par.
Five Reasons to Outsource Content Management
Online, content grows stale fast. Whether you're trying to maintain a blog, a company intranet or a simple website, your content needs to stay fresh.Many marketing professionals are eager to establish aggressive publishing schedules and schedule monthly content reviews. Unfortunately, these same marketing professionals are quickly pulled astray by the numerous other demands of their day job.
Project Triangle: Fast, Good or Cheap
The dreaded Project Triangle; something that I've been aware of, but recently found out that some folks have never heard of it. The project triangle is a graphical representation of the constraints that surround a project. These are cost, time and features/scope. It's a useful way to discuss how "having it all" sometimes isn't as realistic as we all might want it to be. I've heard the "I want it yesterday, with tons of bells and whistles, and oh yeah, I have a very tight budget." Don't we all?
Helping Others Over the Holidays
The holidays are a wonderful time to celebrate and gather with friends and family. It is also a wonderful time to step back and look at all that we have in our lives and how blessed we truly are. Led by our own Heather Newman, Parthenon decided to step back and count our blessings, and then step forward and help a few others in need. We adopted 8 children as part of the Salvation Army's Angel Tree program. The company made a donation and many employees donated their own dollars and time to ensure that these children would have a few items to open on Christmas day.
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