Archive for January 2011
All Covered Up
The pundits who keep saying that print magazines are dead obviously haven't spent a lot of time at coverjunkie.com.
Two Spaces, Too Much
Do you double space after a period? Don't do that!
Get More Mileage Out Of Your Content
Last night I was thumbing through an issue of Esquire and came across a unique graphic to spell out how they were using multiple platforms to publish related content for the month of February. Each platform compliments the other with added value of exclusives found only on that particular outlet. Hopefully this strategy is already in place for your brand, or you're at least thinking this way.
Facebook Obsession
Social Hype has teamed up with Online Schools to develop an interesting infograph about the 2010 trends with Facebook and its usage over the last year. As expected, the numbers are showing that Facebook is growing leaps and bounds every day. Within 20 minutes, one million links are shared! One out of every 13 people in the world have an account and half of those have logged in on any given day. Over 71 percent of the American Web audience is on Facebook. Really interesting stuff. So, will Facebook turn out to just be another MySpace one day or are they just savvy enough to grow their audience, surpassing Google?
The Top Marketing Charts of 2010
Do you know the number one reason people "like" companies on Facebook? Are mobile campaigns more effective than online advertising? Which day is the best day to send an eNewsletter out to clients? Answers to all of these questions - and more - reside in "A Year in Numbers" Top 10 Marketing Charts and Research Articles of 2010, a very interesting compilation of articles by Ann Handley, the chief content officer of MarketingProfs.
Foursquare Fever – Have You Caught it?
The social media world changes quickly. Last year, all the hip kids were flocking to Twitter. This year, social media savvy souls are joining Facebook Places, Foursquare and Gowalla, so called “geoscocial” or location-based services. Unfamiliar with how location-based services work? You are not alone.
iPhone versus Android: Where Should My App Go?
Currently, the mobile app market is largely split between Apple's iPhone and devices powered by Android, the mobile operating system developed by Google. One of the first decisions the budget-sensitive marketer has to make, therefore, is where to put my money, iPhone or Android?
Subscribe to our RSS feed.
