RSS 2.05 to Follow: Local Shopping
Recently hailed as “Nowville” by none other than GQ, Nashville is no stranger to up-and-coming vintage shops, record stores and local designers. With summer temperatures hanging in at a steady 100 degrees, we Nashvillians are clamoring for fun ways to beat the heat, and local stores are welcoming customers and encouraging spending.
The more innovative amongst the bunch have gone one step farther than traditional advertising to take their wares to the masses. Now, as you check out your third cousin’s vacation pictures that she posted 14 minutes ago on Facebook, you may also notice some fabulous strappy sandals just down your newsfeed. By infiltrating social media with all of the great items you can buy, these savvy Nashville retailers are making a big impact on local culture and their sales:
- imogene + willie. From local celebrities to hipsters to music industry groupies, imogene + willie’s custom jeans have made a splash into all corners of Nashville culture. We love following them on Facebook for updates on their styles, announcements of summer music events and general goings-on in 12th South.
Follow them on Facebook and Twitter. - nadeau. We love stumbling upon local treasures for the house, and with a store chalk-full of “furniture for the soul” nadeau always has plenty of goodies to covet! Through their meticulous online updates that showcase all of their stock, nadeau capitalizes off of social media and shows Nashvillians exactly what they should be stopping in to buy.
Follow them on Facebook and Twitter. - Philanthropy. This Franklin boutique has warmed our hearts in more than one way: they not only give 10% of all sales to charities around the world, but they also update their social media with the most breathtaking fashion photos. All in all, they get two thumbs up.
Follow them on Facebook and Twitter. - Judith Bright. With pieces that are being showcased on celebrities from LA to New York, you may find it hard to believe that jewelry designer Judith Bright is located right here in Nashville. Between photos of their stunning gemstones and their adorable pets, the folks at Judith Bright really capture your attention on Facebook.
Follow them on Facebook and Twitter. - Grimey’s New and Preloved Music. An institution in the Nashville music scene, Grimey’s is a one-stop shop for all of your record needs. They also often host shows and signings, and they do a great job of broadcasting these events and posting real-time pictures through their social media.
Follow them on Facebook and Twitter.
Nashville is a thriving creative hub of local pride and talented businesses. As marketers by trade and Nashville enthusiasts by choice, Parthenon wants to celebrate organizations employing creative marketing, advertising and social media efforts in our hometown!
This post is the 13th in a series that highlights excellent Facebook pages, Twitter handles, YouTube videos and Pinterest boards that show Nashvillians contribute much more than honky tonks, hot chicken and country music. Check back to see who you should be following in Parthenon’s Socially Savvy 5 to Follow.
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