Customers
The IdleAire Guide - IdleAire Technologies
Goal
Builds brand loyalty and promotes the use of a wide variety of services offered by IdleAire Technologies.
Content
Movie, sports and satellite TV program highlights, IdleAire news, “How I IdleAire” feature, location directory.
Success
The magazine has grown with the company, expanding from a 4-page listings guide into a 16-page magazine offering more in-depth features and informing customers and potential customers of new services and locations.