Customers

PSI Website - Psychiatric Solutions, Inc.

Goal
Market PSI to investors, providers, agencies, clients and the surrounding community, establishing a reputation as a solid network of facilities devoted to patient care.

Content
An overview of the company, including a comprehensive list of facilities and services and a detailed career section, supplemented by select content from the PSI Insight newsletter.

Integration
Our work with PSI is an excellent example of the ways in which integrated communications can help meet the needs of both a larger corporations and the smaller business units under its umbrella. The corporate website provides an overview of the company, while individual facility sites offer basic information to meet the demand of potential clients. The newsletter is an internal communications tool that creates a philosophy of care for all facilities, while the corporate and affiliate sites present that image to the outside world, as a means of building a relationship with investors, providers, agencies clients and the surrounding community. Appropriate content from the print newsletter is sometimes used on the website to provide a sense of the corporate culture. By using our search engine marketing services, PSI has seen its business grow specifically through its online presence.