Online and print strategies allow companies to maximize their events, but how do you do it the right way?
Communication
4 Metrics for Calculating Social ROI
After much planning, you’ve executed your social media strategy. It’s been going for a few weeks now, so when should you start wondering if it’s working? How will you know if it is successful? What metrics can you use to determine success?
Of Olympic Coverage and Failure to Satisfy …
Whether it’s a multibillion-dollar, 16-day global broadcasting spectacle or your company’s social-media or print product, it’s never a good idea to take advice only up to a point.
5 to Follow: Nashville Bands
Nashville has been made famous by its country stars and honky-tonk pickers, the five bands highlighted here represent multiple genres that all have the ability to rock-out their social media networks.
5 to Follow: Nashville Bars – Part 2
The original 5 to Follow post for Nashville Bars got a great response, and since there are so many socially active watering holes in Music City, we’re bringing you round 2.
5 To Follow: Farmers Markets
Sure, you can pick up tomatoes or peaches or corn at the grocery store. But summertime is prime time for fresh-picked fruits and vegetables — and Nashville’s farmers markets have them by the bushel. Social media is the perfect tool for keeping up with what’s in season. Local Nashvillians who … read more
5 to Follow: Healthcare in Nashville
According to Nashville Mayor Karl Dean, the healthcare industry is Nashville’s largest employer – and the fastest growing. The industry employes over 210,000 people among an estimated 250 companies throughout Nashville! Among this fine group of companies, there are quite a few social media powerhouses. We picked 5 that we think you should check out:
5 to Follow: Tourist Attractions
Nashville is Music City USA. Visitors come here to hang out in the honky-tonks, listen to the buskers on Lower Broadway and cruise around Music Row looking for their favorite singers. (Country music superstars don’t live on Music Row, but let’s not tell the tourists; why spoil their fun?) But … read more
5 to Follow: Nashville Coffee Shops
Whether it’s a daily stop on the way to work or the first place you go the morning after a long night out, your favorite coffee shop is a warm and cozy home-away-from-home. You can meet, greet and eat at most good coffee houses, but one thing that sets Nashville … read more
5 to Follow: Nashville Sports Teams
Historically, Nashville has been known for its music, food and southern hospitality more than its ever been called a sports town. But recently, Nashville has become home to some of the leagues’ best sports teams and the best fans in the game.