Technology

The New Office Supplies

When I watch Mad Men it makes me glad we don’t use typewriters at Parthenon. Partially because my “digital media” job wouldn’t exist in typewriter land but also because they look like a huge hassle.

5 to Follow: Nashville Sports Teams

Historically, Nashville has been known for its music, food and southern hospitality more than its ever been called a sports town. But recently, Nashville has become home to some of the leagues’ best sports teams and the best fans in the game.

Cinemagram: The Next Big Thing?

With Facebook’s acquisition of the photo-sharing program, Instagram, the popularity of creative apps continues to grow – especially when it comes to video. Social video apps allow users to upload and share videos with followers. Unlike these crowd pleasers, Cinemagram is somewhere in the middle of photo and video – and people are paying attention.

Pinners Beware! (Read the fine print)

With fame comes… copyright issues? That seems to be the case for Pinterest, one of the fastest growing kids on the social media block, who is currently garnering attention due to what some consider questionable Terms of Service. In a nutshell: your Pinterest account could potentially get you sued.

Zynga Inspires Hasbro

Hasbro and Zynga have come together to develop a line of games and toys based on some of Zynga’s characters and social gaming brands. Some of Zynga’s most popular games include FarmVille, CityVille and Words With Friends. Since old school Hasbro’s characterization of “games” has been associated with 80’s board games, this might mean a new definition of things to come for Hasbro.

Mobile Marketing That Works

Now more than ever marketers must rely on their creativity, imagination and cunning to enhance the customer experience in new and exciting ways. Mobile is an exponentially growing and ever changing environment and it’s important to be aware of the current and potential marketplace your brands are headed toward. Understanding … read more

Coca-Cola’s Super Bowl Social Media

Planning to watch the Super Bowl on February 5th? If you are one of the almost 60% of people who will also have a second screen nearby (iPad, smart phone, laptop), then be sure to check out Coke’s latest social media experiment: CokePolarBear.com. The new site will feature Coke’s adorable and popular polar bears reacting to the game in real time.

My First CES

When you tell someone that you’re going to Vegas, they think slot machines and showgirls – unless it’s January and they are seriously tech savvy. Then they assume that you’ll be at the CES (Consumer Electronics Show)

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