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Technology
What the New Facebook Insights Means to Marketers
If you’ve ever used Facebook insights, you’re no stranger to its updates and changes. And as you may have heard, Facebook is updating insights again and this time it’s big … really big.
Parthenon Creates Smartphone App
Working with our long-term client, the Jason Foundation, Parthenon recently introduced a new smartphone app for the Tennessee National Guard. The app, available for both iPhone and Android devices, provides members of the Tennessee National Guard anytime, anywhere access to critical life resources, on-demand counseling, and on-call suicide prevention. It … read more
Taking Another Look at Bing
Have you checked out Microsoft’s search engine, Bing, lately? According to Kunal Das, a Microsoft Bing Evangelist, about 30 percent of us using Bing over Google for at least part of our searches. Bing’s partnership with Yahoo – Bing serves up all of Yahoo’s search results – helped double the company’s market share to its current 30 percent.
Maximize LinkedIn? Don’t Treat It Like Facebook
Used properly, LinkedIn can be an outstanding way to network within your own profession as well as with outside vendors and other business partners.
Is Google+ Thriving?
When Google+ first arrived, the clammer about how it would forever change the way we communicated and the jeopardy it posed to Facebook seemed pretty ominous. Would Google+ turn out to be the end-all-be-all choice over Facebook or find it’s own niche alongside Facebook as another up-and-coming social media outlet?
Market Research: As Easy as Point, Click, and Shoot, Thanks to frog
Who comes up with those award-winning, original product designs that change our lives and are worth billions of dollars? You! Or at least you can play a part in the market research that goes into it. Frog Design Inc., the global design firm famous for its Snow White design language … read more
Facebook for iPad: an Introduction
Have no fear iPad users; Facebook is here, finally. Over a year and an iPad generation later, Facebook has finally released its app for the iPad.
Social Gift: Don’t Just Wish Them a Happy Birthday
Facebook birthdays … they’re everywhere. On average I have at least four connections a week with birthdays, so I feel like I see the posts all the time. It’s just part of the Facebook experience, but Mo Govindji, the co-founder of Social Gift, saw this as an opportunity. Instead of adding the same old bland happy birthday message to the pile, you and your friends can work together to purchase a nice gift for your buddy through Social Gift.
Tallying Up Twitter: Something for Everyone
We’re back with part two of four in our blog series covering the most relevant facts on the top social networks – this time with Twitter. Twitter has gained a number of followers and a reputation over the last few years making it one of the first places online consumers … read more